Advertising

Overview

Wirebeat has been designed to analyse the widest possible spectrum of news sources and help users better understand the media they consume. Advertising supports the long-term sustainability of this service while ensuring the platform remains free to use.

Advertising placements

Advertising may be displayed based on:

• The search term used to discover high-quality news.
• Placement alongside analytics content.
• News categorised or tagged by geography, organisation, industry, or event.

Ethical guidelines

To ensure advertising revenue is generated fairly and without bias, Wirebeat applies strict guidelines:

• No news articles will be advertised at the top of search results.
• No advertising is shown where a page displays content exclusively from one source, unless focused on that source’s analytics.
• Ads next to one specific article require publisher consent.
• Journalists publishing directly to Wirebeat do so without advantage in placement.
• Misleading or factually incorrect advertising is prohibited.
• No political advertising is permitted at this time.

Example advertisement

Publisher benefits

Wirebeat recognises the effort, skill, and resources required to produce high-quality journalism. To support publishers, we provide:

• Free advertising space on article pages or any page attributed to a single publisher.
• Increased traffic to high-quality content, with clear links to your site.
• Recognition and benchmarking of content quality against industry standards.

Contact

For advertising enquiries, please contact: advertising@wirebeat.com

For publisher-specific discussions, please contact: publisher.advertising@wirebeat.com